Industry News

  • 10/21/08
  • Demographics of Clickers

Poll: Ad clickers likely to be younger, make less than $50K

Nearly one-third of Web users under 25 are likely to click on an online ad, vs. 21% of those 25 to 34 and 14% of those 35 to 44, according to a poll by iPerceptions. The survey also shows that 36% of users who click on text ads make less than $50,000 a year.

Source: ClickZ